Lateral Thinking Author of fiction and non-fiction

Disruptive creativity in the fields of:

Creative thinking skills training – Science – Philosophy – Science-fiction

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Early photo of Michael Muxworthy

Michael (Muxy) Muxworthy has extensive experience in advertising, media, marketing, auction, and professional skills training.

Michael’s interests include exploring Australia’s amazing coastline and beaches, sailing, snow skiing, techno music, and alien conspiracy theories (not necessarily in that order).

Michael co-resides in Melbourne and Brisbane, Australia. He welcomes contact via his author website: michaelmuxworthy.com.

 

Michael Muxworthy’s first encounter with lateral thinking was working in the advertising industry in 1990. The creative process, he discovered, is not an endless flow of ‘natural’ creativity. The creative process can be inspired through the use of simple tools though … lateral thinking tools.

In 1994, Michael attended his first lateral thinking training with Edward de Bono. He was recognized from a crowd of around 2,000 to be ‘attuned’ to the creative processes on display and was invited backstage to meet de Bono personally. That’s how Michael’s passion began and it continues to this day, constantly honing his skills to a fine art that is prominently displayed in his writing.

‘If there was a way of doing things that all experts agreed upon, you could be sure of one thing from Michael . . . he would be doing something completely different.’

Michael Muxworthy and mother Margaret

An impassioned free-market economist, Michael strongly advocates for minimalist government.

‘Let the market rule, but with a tempered safety net that reflects our evolved humanity’.

Michael’s interest in the alien question came about when his creative investigative skills were summoned to debunk an unexplained UFO sighting. There are a lot of whackos amongst those that report sightings, encounters, abductions, probes, and (believe it or not) much worse. Without exception, their testimonies crumble under the weight of extended creative probing . . . except on the rarest of occasions.

Michael’s unique author brand proposition ‘Disruptive creativity in the fields of creative thinking skills training, science, philosophy, and science-fiction’ is in step with past successes to differentiate well apart from any competitive or mainstream thought activity,

Michael Muxworthy is a passionate speaker on all subjects alien, politics, marketing, and creative and lateral thinking. He will take the podium at every opportunity . . . unfortunately, whether invited or NOT!!


Muxworthy family name

People are often curious about the origin of the Muxworthy name.

Recorded in various spellings including Maxworthie, Maxworthy, Mixworthy, Moxworthy, and Muxworthy, it is an English surname. It is locational and apparently originates from a place of the same or similar spelling to one of the name forms above.

Grandparents, Vera and Rex Muxworthy used to tell me the story that Muxworthy was, in fact, a name given to a band of highway robbers operating outside London in the 19th Century. I have found no such evidence though. However, as many of my good friends will tell you, I continue our family tradition through my continued flirtations with the advertising industry.

Father William John Muxworthy had a strong presence in the Australian media and advertising industries also.

Nefarious characters (not really), Paul and Alan Muxworthy, have contacted me through social media to “dispute” the claims of my grandparents. Hmmph. They informed me that the family name originates in Exmoor (‘That is where the lost city of Muxworthy lies in splendid isolation,’ according to Alan). Apparently, a famine hit the region and our forefathers moved mostly to Wales. Muxworthy is a name appearing in a Lorna Doone novel as well. We may be related to Lorna is a possibility. It is unlikely, so they say, that any Muxworthys lived in or about London in the 1800s.

I am ALWAYS interested in hearing from other Muxworthys. Contact me via the contact page. I am interested in any history or peculiarity associated with the name.

Highway robbing origins, and proud of them!

Michael Muxworthy

‘Turning the groupthink tide’

Check out the concise definition: What is lateral thinking?